Shenzhen Special Zone News: Shop around the world without leaving home! Overseas Chinese Trade Fair

On the afternoon of August 15, the 2nd Overseas Chinese Industry Fair (hereinafter referred to as the "Overseas Chinese Fair") concluded at the Shenzhen Convention and Exhibition Center. Dute reporter learned from the organizing committee of the conference that this year’s Overseas Chinese Fair has a total of overseas Chinese leaders from 31 countries and 627 exhibitors at home and abroad participating in the fair, with 473 signed projects and a contract value of up to 46.7 billion yuan.

Exhibition projects focus more on cross-border e-commerce and Internet+

This year's Overseas Chinese Fair is co-sponsored by the Shenzhen Overseas Chinese Business Think Tank Research Institute and more than 200 societies and business associations at home and abroad. With the theme of "Innovation by Overseas Chinese", it lasts for three days. Compared with the first exhibition, this year's exhibition has a wider range of projects. In addition to the traditional main sectors such as real estate, finance, and high-tech, it also focuses on cross-border e-commerce and Internet+. The proportion of high-tech products is significantly higher than last year.

The Overseas Chinese Trade Fair is an innovative product under the new economic situation and is one of the empirical research topics of the Shenzhen Overseas Chinese Business Think Tank Research Institute. With Shenzhen as the point, the “One Belt and One Road” as the line, and global Chinese businessmen as the surface, it weaves a large economic and trade network that spans the world.

Among the 627 exhibitors participating in the exhibition this year, 325 are domestic and 302 are overseas. The projects brought by overseas exhibitors are basically mature projects operated by overseas Chinese leaders and Chinese businessmen, or projects and products with good development prospects in their countries of residence, which highlight the local cultural characteristics and economic charm. Pavilions from Southeast Asian countries mainly display local original ecological specialties and cultural tourism industries, while pavilions from Australia, Japan, the United States, and Canada focus on displaying high technology, finance, real estate investment, medical care, education, culture, and legal services. Domestic exhibition areas include cross-border e-commerce, logistics, city image promotion and investment attraction, real estate, property and finance, green food, and specialty crafts; among them, smart homes, smart wearables, smart robots, network technology, biotechnology, medical equipment, etc. The high-tech exhibition area has attracted much attention.

Business associations and social organizations participated in the exhibition in clusters, and the exhibits were friendly and exotic.

The cluster participation of business associations and social organizations in clusters is still a major feature of this year's Overseas Chinese Fair. The reporter learned from the organizing committee of the conference that the Shenzhen General Chamber of Commerce organized 30 high-tech companies to participate in the exhibition; the Hong Kong Cross-border E-commerce Association organized 23 cross-border logistics financial companies to participate in the exhibition. In addition, more than 160 business associations, including the Thai Chinese Chamber of Commerce, the Thai Chinese Youth Chamber of Commerce, the Laos Chinese Chamber of Commerce, the New Zealand Guangdong Association, the Canadian Shenzhen Friendship Association, the Australian Shenzhen Association, the Moscow Overseas Chinese Federation, and the French Youth Culture and Business Promotion Association, also They all organized groups to participate in the exhibition.

In addition, there are many people-friendly product display exhibitions at this Overseas Chinese Expo, which is dizzying. The Australian pavilion displays red wine; the Thai pavilion displays skin care products, wood products, jewelry, latex pillows, food, coffee and other products; the New Zealand pavilion displays fresh food, food, cosmetics; the French pavilion displays food, red wine, perfume, etc., full of Exotic.

Two major cross-border e-commerce platforms allow you to shop around the world without leaving home

At this Overseas Chinese Fair, the cross-border e-commerce display location has become a new highlight. As two major platforms derived from Shenzhen Overseas Chinese Fair Group Company - "Overseas Chinese Fair + International Industrial Transaction Service Platform" and "Overseas Chinese Fair + Foreign Trade Products Trading Service Platform", after one year of construction, they have now completed testing and entered the formal running phase.

The "Overseas Chinese Fair + International Industrial Trading Service Platform" aims to gather business information from the global overseas Chinese community, serve the country's One Belt and One Road construction, and bring global industrial resources closer to the strategy of "going out and bringing in". Through an innovative business model that combines "Internet services" and "O2O", we integrate and connect superior industrial resources at home and abroad, and build a comprehensive platform for overseas Chinese businessmen at home and abroad that integrates project display, transaction services, and information sharing.

"Overseas Chinese Fair - Foreign Trade Product Trading Service Platform" and "Overseas Chinese Fair Mall" make full use of the circulation channels and resource advantages of the overseas Chinese community, the business community and the "International Folk Exchange Center" of dozens of overseas Chinese businessmen think tanks, and use this Based on the cross-border e-commerce B2C website and offline O2O experience hall, the Overseas Chinese Fair Mall cross-border e-commerce B2B website and offline experience exhibition hall will also start trial operation during the "Overseas Chinese Fair".

The person in charge of the "Overseas Chinese Fair Mall" said that the Overseas Chinese Fair cross-border e-commerce platform aims to use the extensive network of non-governmental exchange centers and the "Overseas Chinese Fair" to collect commercial information resources, rely on the professional services of the Chinese Overseas Chinese Supply Chain, and select high-quality resources at home and abroad. products, using the cross-border e-commerce model to create an ideal platform for global Chinese and overseas Chinese to shop around the world without leaving home. This will cultivate and enhance the popularity and market share of national brands overseas, while at the same time exploring new sales channels for domestic industries and products, seeking stable trade channels and providing a high-quality service system. Its powerful functional system gives the "Overseas Chinese Trade Fair" invisible wings to "fly" all over the world, truly realizing a 365-day never-ending trade fair.

The “International Civilian Exchange Center” has more than 30 overseas locations, highlighting its role as a platform

As the highlight of the Overseas Chinese Fair, the Shenzhen Overseas Chinese Business Think Tank International Folk Exchange Center Roundtable also attracted widespread media attention. People from the United States, Canada, France, Australia, Indonesia, the Philippines, New Zealand, Japan, Congo, Malaysia, Russia, and the United Kingdom Representatives from 17 overseas exchange centers and 8 domestic exchange centers in other countries and regions focused on the theme of "economic and trade cooperation, mutual benefit and win-win", with economic and trade cooperation as the content and market-oriented. Each exchange center combined its own resource advantages and relied on The channel function of the International Civilian Exchange Center is to explore cooperation methods with sectors such as "Overseas Chinese E-commerce" and "Chinese Overseas Chinese Supply Chain" to create a global economic and trade cooperation alliance.

It is understood that at the first Overseas Chinese Exhibition last year, the "International People-to-People Exchange Center" established based on the Overseas Chinese Business Think Tank was officially unveiled and set up its headquarters in Shenzhen with global locations. The first batch of 50 overseas regional cooperation institutions and 50 domestic regional cooperation institutions are planned to be established. While building global resource channels, we will give full play to the resource advantages of "overseas Chinese" to communicate at home and abroad and help companies "go out and bring in." As a global resource channel for overseas Chinese businessmen think tanks, the construction of the "International Civilian Exchange Center" has entered the fast lane. Currently, there are more than 30 overseas exchange centers spread across five continents. The construction of the "International Civilian Exchange Center" is playing an increasingly prominent role in serving the "Belt and Road" strategy, assisting Shenzhen's international development, and providing resource channel support for platforms such as the Overseas Chinese Fair, "Overseas Chinese E-commerce" and "China Overseas Chinese Supply Chain".